Me Mom Maternity Brand Identity & Logo Design
A soft, rounded visual identity evoking care, warmth, and protection — a gentle heart enveloping the word “me” in pastel pink and baby blue for a maternity wear brand in Sydney, Australia.
The Brand
Me Mom is a maternity wear and accessories brand based in Sydney, Australia. The brand focuses on providing expectant mothers with clothing that is both comfortable and fashionable during a transformative time in their lives.
The Design
We created a soft, rounded visual identity that evokes feelings of care, warmth, and protection. The logo features a gentle heart shape enveloping the word “me,” symbolizing the connection between mother and self-care. The pastel pink and baby blue color palette is classic to the industry, instantly signaling “baby” and “care” to the target audience.
Ready to build something worth remembering?
Let’s create a brand identity that stands the test of time.