Brand Identity — Food & Beverage

My Tacos Mexican Restaurant Brand Identity & Logo Design

A retro-inspired seal logo with hand-drawn taco illustration and vintage script — spicy red, fresh lime green, and cream evoking the vibrant flavors of organic Mexican street food in Miami Beach.

Client: My Tacos — Great Eat Again Location: Miami, Florida Industry: Food & Beverage Designer: João Queirós
My Tacos circular logo featuring a red taco icon on a fresh green background with authentic Mexican street food imagery

The Restaurant

My Tacos is a fast-casual Mexican restaurant located in the heart of Miami Beach, Florida. The goal was to create a “hipster-cool” brand that felt welcoming, authentic, and fresh.

The Design

We developed a retro-inspired seal logo featuring a hand-drawn taco illustration and vintage script typography. The color palette — combining spicy red, fresh lime green, and cream — evokes the vibrant flavors of organic Mexican street food. This playful identity appeals to both locals and tourists looking for a genuine culinary experience.

Deliverables
  • Restaurant Branding
  • Logo Design
  • Pattern Design
  • Menu Design
  • Brand Guidelines

Ready to build something worth remembering?

Let’s create a brand identity that stands the test of time.